Content creation & optimisation

A digital platform is only as good as the story it tells. To reach your business goals, you need to connect with your users and give them the right content at the right moment on the right device. Thanks to the expertise of our multilingual team of content editors, you can take your users along in your journey, strengthen your brand, increase visibility and boost conversions.

We support your digital and content marketing activities with a solid strategy, taking your current situation into account.

We deliver:

  • Content style guides
  • Content planning
  • User personas
  • Content audits
  • SEO audit and competitor analysis

With a strategy in place you can efficiently create relevant content. We help you craft engaging editorial, marketing or other types of copy, interface microcopy or UX writing in multiple languages. We also set up smooth CMS publishing processes.

Our offering includes:

  • Copywriting
  • Transcreation and localisation in 20+ languages
  • Editing and proofreading
  • UX and interface copywriting
  • Video and graphic editing
  • CMS publishing
  • Content automation
  • Performance marketing/marketing automation

You want your content to have impact. We help you measure the return on your content investments and make adjustments accordingly:

  • Performance measurement
  • Analytics reporting
  • A/B testing
  • SEO analysis and optimisation

Our approach is customised to your goals and needs. Contact us and let’s talk about what we can do for you.

Tools we use

  • Episerver
  • Contentful
  • Simpleview
  • Figma
  • Adobe Creative Suite
  • Google Analytics
  • Google Tag Manager
  • Google Ads keyword planner
  • Siteimprove
  • Trade Tracker
  • Wordfast Pro

Read more about our technology expertise

Any questions?

Contact us

Elisabeth Oruba

Content Studio Manager

+48 728 396 133

elisabeth.orubaxyz@makingwaves.pl

Client highlights

A beautifully bold website for Libratone, reflecting their innovative and high-end brand.

Cutting-edge solutions for the Swedish supermarket chain Coop to increase their revenue from e-commerce.

A new website makes it a breeze to locate documentation, while users are blissfully unaware of the thorny Episerver backend integrations.

Matprat’s chatbot uses machine learning to show users how to turn a few ingredients into a great dish.

Any questions?

Contact us